• storyteller & content strategist

    every good story needs a voice and a platform

    Gracias por visitar mi página

    Producing quality content that resonates with your audience is just beginning. Designing and executing a distribution strategy is critical to building community and achieving the impact you seek.

     

    I'm a multimedia producer with multi-platform experience, including 5 years in both traditional and digital newsrooms. Storytelling is central to my approach whether I'm writing articles, podcasting, managing social media, or editing documentary shorts.

     

    As a metro reporter for El Diario, NYC's oldest Spanish daily, I covered the NYPD, politics, immigration, housing, and breaking news. Ask me about City Hall!

     

    As the product lead of NowThis Español, I grew our Facebook audience from 220K to 1.4M followers in 2 years and expanded the platform to YouTube and Twitter. Let's talk about engagement!

     

    You can learn more about my professional career on LinkedIn.

     

    Want to know what I can do for your brand? Contact me!

  • Video

    La Marcha del Sol

    Entrevista con Alexis Massol

    de Casa Pueblo

    (2019)

    'La Borinqueña'

    How a comic is showing little-known Puerto Rican history

    (2018)

    Shop & Hire PR

    This initiative is helping small business in Puerto Rico

    (2017)

  • Audio

    Part of a series titled One City, Many Cultures. A narration about women who dance merengue, bachata, and salsa with men for $2 a song. Click title to hear the piece. 

    Freddy Castiblanco is a small-business owner from Colombia. He is one of the people featured in a series titled Coming to America. Click title to open a new window and hear the piece. 

  • Let's have a conversation

    Send me a message if you want to collaborate or know more about me. 

    787-398-8047

  • Thanks for visiting my website

     I'd love to learn more about you.